TBT Vinyl: Rush, Moving Pictures, 1981

14 Jul

rush

Rush
Moving Pictures
Mercury Records
1981

 

MASTERPIECE. That is all.

 

Rush

 

 

 

Communications, Churchill, and Wine Thirty

13 Jul

 winston churchill

 

It’s Wine Thirty PM. Are You In?

By “in” I really mean on. If your connections, colleagues, and collaborators are anything like mine, you may have seen a growing trend in late evening communications over the past couple of years.  We all have dinner, spend time with family & friends, watch an episode or two of some binge-worthy show, put the kids to bed, take out the dog, fire up the laptop, and start our second work day. Adult beverage optional, but recommended.

It’s not that we’re ever really disconnected; emails and texts make sure of that. But when the world winds down, the call of full-blown, full-sized outlook / gmail, spreadsheets, and powerpoint is irresistible. 

Why do we do it? There may be an optimistic hope that each minute spent prepping for tomorrow’s meeting with ensure a better outcome. If we review that client’s data one more time, we’ll see the answer. And if we spend a few more minutes on the reports than Peterson does, it can’t hurt!

 

The Churchill Effect

Winston Churchill may have originated this behavior, though I don’t call it Wine Thirty just because he liked a glass or two or three of wine.  He did. He did indeed.

Sir Winston developed a similar work pattern. Martin Gilbert outlines this strange part of Churchill’s daily schedule in Churchill’s Wartime Leadership. During World War II, he knew that his advancing age and deteriorating health required rest and thus took a nap late each afternoon. This allowed him to restart his day again in the evening. He would work late into the night, in essence creating a second work day in each 24-hour period. While most of the world was winding down for the evening, Churchill was meeting by the fireplace with generals, ministers, and advisors. 

You and I are doing the same at Wine Thirty PM with CEOs, clients, and advisors! Only instead of chatting in-person at 10 Downing Street, we’re on chatting online, texting, emailing, and tweeting. Fireplace optional.

#TBT #Vinyl Robert Plant, The Principle of Moments, 1983

7 Jul

Principle of Moments

Robert Plant
The Principle of Moments
Es Paranza / Atlantic Records
1983

Released 33 years ago this week,  this was Robert Plant‘s second solo album and scored a big hit with one of my favorite tunes, “Big Log.” Guitarist Robbie Blunt sounds ridiculously like Jimmy Page here!

 

 

TBT Vinyl: Cheap Trick at Budokan, 1979

30 Jun

Cheap Trick 3

Cheap Trick
At Budokan
Epic Records
1979

We’re all alright.

 

Budokan

budokan

budokan

Social Media Marketing for Franchises Best Practices

27 Jun

SEFFLogoIFA logo

I’m excited about speaking at the Southeast Franchise Forum / IFA Franchise Business Network July 12 in Atlanta. We will be discussing best practices in Social Media Marketing specifically for Franchises.

I’ve been working with franchise systems to help their consumer and franchise development using social media for about as long as social been around. But tactics that worked in the “old days” of 4 or 5 years ago may not cut it this year or next. We’ll explore:

Yesterday v. Tomorrow

National v. Local

Paid v. Earned

What are we doing v. what should we be doing?

 

If you’re near Atlanta, please join us! Save your seat today and I’ll look forward to chatting with you.

 

qiigo-logo-320x132

TBT Vinyl: The Beatles, The Red Album / The Blue Album

23 Jun

The Beatles Red Album

 

The Beatles
1962-1966 and 1967-1970
(Also known as The Red Album and The Blue Album)

Apple
1973

 

What was the biggest band of the 1970s?  The Bee Gees? The Eagles? Led Zeppelin?
Nope…The Beatles ruled, even though they broke up in 1970. 

If you grew up in the 70s or 80s, you probably didn’t first listen to the fab four on the original iconic albums or am radio like our friends from the 60s did.  You probably had one or both of these gems.

 

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image1

Bealtes Blue Album label Apple records

 

 

TBT Vinyl: Pink Floyd, Pulse, 1995

16 Jun

Pink Floyd 1

Pink Floyd
Pulse
Columbia Records / EMI
1995

 

This 4-record LP box set contains live shows recorded in London and Rome on from the Division Bell era lineup. The CD version has a pulsing red LED light on the spine which lasted a couple of years. But this vinyl set has a large hardcover book of in-concert shots.

Pink Floyd 2

Pink Floyd 3

 

 

Franchise Consumer Marketing Conference 2016

14 Jun

FCMC1

Three times per year social geeks in the franchise industry have the opportunity to network, sharpen skills, learn, and share in person on a national scale:

At the marketing / tech sections of the IFA Annual Convention

At IFA’s FranTech

At Franchise Update’s Franchise Consumer Marketing Conference (#FCMC)

The FCMC is taking place next Monday night through Wednesday. I look forward to this show as it’s in Atlanta so I can catch up with many of my Qiigo teammates and some old friends in franchising. It’s also one of the best places to share marketing strategies and learn from other brands, other marketers, and even a competitor or two.

If you have the opportunity to join us, please make a point of saying hello – I would love to hear your franchise story!

 

TBT Vinyl: Madness, 1983

9 Jun

Madness

Madness (US Version)
Madness
Geffen Records
1983

This is US their major label debut, which compiled earlier singles and tracks from the UK.

TBT Vinyl: Frampton Comes Alive! 1976

2 Jun

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Peter Frampton
Frampton Comes Alive!
A&M Records
1976

Great album, great live tracks, great liner notes written by a young Cameron Crowe!

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