The Greatest Thanksgiving PR Stunt of All Time: WKRP

"As God as my witness, I thought turkeys could fly."

Several years ago, I had the privilege of meeting Gordon Jump, aka Arthur “Big Guy” Carlson of WKRP in Cincinnati. He was passing through town on a PR tour for Maytag (he was the Maytag Repairman in the commercial campaign at the time) and did a live studio interview at the radio station I was programming.
What a pro! Mr. Jump was a PR person’s AND a media outlet’s perfect interviewee: he promoted the Maytag event for which he was the guest, but also was open to reminiscing about his WKRP glory days. It was near Thanksgiving, so he gave us his best on-air recreation of his classic quote from the WKRP turkey massacre episode. He was thankful to have had such a good run and to still be acting and portraying fun characters.
In honor of the late Mr. Jump’s spirit of thankfulness for lasting in his chosen industry, here’s my list of just a few of the PR industry folks who I am thankful for having worked with on some level recently:























Thanks Tweeps!

Oh the humanity!
-Les Nessman, WKRP news

4 thoughts on “The Greatest Thanksgiving PR Stunt of All Time: WKRP

  1. Jack, ROFL – I guess I *am* old, because I remember this episode (and still think it’s funny)! Thanks for the PR follow shout-out. It’s great to have so many PR and media relations pros to learn from.

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