Tackling PR Spam in the UK

3 Feb

Cheers to RealWire in the UK for putting together this fantastic video outlining the dangers of PR Spam: http://inconvenientprtruth.com/animation/.

My fellow developers and users of MatchPoint agree that the old way of sending out PR Spam via media directory is not only harmful to a PR practitioner’s reputation, but also is an ineffective way to pitch!

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