Tag Archives: Franchise King

2014 IFA Tweetup

19 Jan

tweetup

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Just announced – The IFA Tweetup to kickoff The 2014 International Franchise Association Convention.

Please stop by our 6th Annual IFA Tweetup on Friday. Join us for some informal chats and network with franchise industry leaders.

Date: Friday February 21
Time: 7:30 pm
Place: Spirits Lounge inside Hilton New Orleans Riverside  

Click here to RSVP!

IFA2014cover

Franchise King – Become a Franchise Owner!

9 Feb

Joel Libava

 

If you’re in Franchising and are heading to the IFA Convention, here’s a last minute tip for your trip: go download Joel Libava‘s new book Become a Franchise Owner! for the flight to Orlando. 

The Franchise King!


While I’m sure Joel, “The Franchise King”, wrote the book for entrepreneurs and future business owners, I am recommending this work for everyone working the franchise space including marketers, operations, sales, and especially suppliers. While most of these folks will never buy a franchise themselves, Joel lays out fantastic inside information on how this industry works and answers questions that they may have not known to ask.

I myself have been working with franchise system brands, CEOs, and CMOs for a decade or so and found myself thinking, “oh, that’s how that works,” or “ah, that’s why they do it that way…”

And, it’s a fun, honest read by a guy who is not afraid to hold back! 

 

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