Comments on: Social Media Experts or Hammer Gurus? Part 3

By: Don’t Be a Social Media Electrician « Social Media Workbench

Don’t Be a Social Media Electrician « Social Media Workbench — Tue, 08 Mar 2011 14:20:42 +0000

[...] previous posts, we’ve discussed the negatives of being a Social Media Hammer Guru. Now I’m asking you to avoid becoming the social media equivalent of an [...]

By: Andy Griffith and The 3 Stages of Social Media Engagement « Social Media Workbench

Fri, 12 Nov 2010 20:17:35 +0000

[...] many so-called Social Media “Experts” or “Gurus” are the equivalent of Deputy Barney Fife. They take credit for others’ heroics, crow about their [...]

By: Social Media Strategy = Snake Oil « PR Workbench by Jack Monson

Social Media Strategy = Snake Oil « PR Workbench by Jack Monson — Mon, 07 Jun 2010 14:24:04 +0000

[...] By the way, that’s a bogus term too, but that’s well-covered ground here and at many other places. [...]

By: prworkbench

prworkbench — Tue, 16 Feb 2010 15:35:30 +0000

Great point TJ…who was it that said long ago that effective PR people are NOT a household name??

By: TJ Dietderich

TJ Dietderich — Tue, 16 Feb 2010 15:18:05 +0000

Jack, I have had long and gesture-y conversations with my friend Keith Trivitt about just this topic. The thing we always end up coming back to is really simple: the people who are quietly doing their jobs and doing them well don’t care about promoting themselves. They’re here (here, as in the online space I guess) to do what they do naturally, and they don’t really see a need to make a fuss about it.